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Moroccanoil's story began when co-founder Carmen Tal was traveling in Israel. She had her hair coloured, but the process left her hair badly damaged. A friend took Tal to a salon, where Tal experienced a restorative hair oil treatment for the first time. Tal loved the transformation of her hair from damaged, dry, and lifeless to shiny, smooth, and manageable.

Inspired by the results, Tal set out to research the unique benefits of various oils on the hair. At the time, oil was not a popular ingredient in hair treatments, but Tal and her husband teamed up with a group of visionaries to perfect an amazing formula: Moroccanoil.

Moroccanoil contains a proprietary blend of argan oil that is rich in vitamins A, E, and F (omega-6) to improve elasticity and provide powerful antioxidant protection. The one-of-a-kind hair treatment also contains UV protectors and phenols to shield against environmental stressors.

Moroccanoil’s argan oil is processed under the strict guidelines of the Fair Trade Program, which provides substantial socioeconomic support to thousands of families in the Souss-Massa region of Morocco. Revenues from this project provide income to families and help improve the working conditions of rural women. The money is also used for reading, writing, and management classes, as well as for modern infrastructure and technology that facilitate harvesting and ensure long-term management of the argan forest.


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37 products found.

Moroccanoil Dry Shampoo - Dark Tones

$42.95

$42.95

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5 of 1 reviews

Moroccanoil Dry Shampoo - Light Tones

$42.95

$42.95

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MOROCCANOIL Blow Dry Concentrate

$57.95

$57.95

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5 of 2 reviews

MOROCCANOIL Luminous Hairspray Medium - Travel Size

$23.95

$23.95

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MOROCCANOIL Dry Texture Spray

$52.95

$52.95

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MOROCCANOIL Thickening Lotion

$52.95

$52.95

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MOROCCANOIL Beach Wave Mousse

$52.95

$52.95

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MOROCCANOIL Texture Clay

$52.95

$52.95

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MOROCCANOIL Original Oil Treatment 100ml

$59.95

$59.95

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4.3 of 35 reviews

Moroccanoil Smoothing Shampoo

$47.95

$47.95

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Moroccanoil Smoothing Conditioner

$47.95

$47.95

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Moroccanoil Smoothing Lotion

$57.95

$57.95

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5 of 1 reviews

MOROCCANOIL Weightless Hydrating Mask

$51.95

$51.95

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4.6 of 5 reviews

MOROCCANOIL Curl Control Mousse

$43.95

$43.95

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4.5 of 2 reviews

MOROCCANOIL Oily Scalp Treatment

$43.95

$43.95

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MOROCCANOIL Dry Scalp Treatment

$40.95

$40.95

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MOROCCANOIL Frizz Control

$50.95

$50.95

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4 of 1 reviews

MOROCCANOIL Original Oil Treatment LIGHT

$59.95

$59.95

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4.8 of 15 reviews

MOROCCANOIL Volumising Mousse - 250mL

$44.95

$44.95

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Showing 20 products of 37.

Recent reviews on MOROCCANOIL products

MOROCCANOIL
MOROCCANOIL Original Oil Treatment 100ml
$59.95

I wanted to love this cult favourite but I just couldn't

The smell was incredible but it was far too greasy for my hair. However, fairly good value for money as a little goes a long way. It might work for more thick hair but for my thin hair, it just made it feel a little too heavy.
MOROCCANOIL
MOROCCANOIL Moisture Repair Conditioner 250ml
$35.95

Soft hair

This is a lovely rich conditioner, it has the same scent as the Moroccanoil treatment oil.
I like the thick consistency, it stays in my hair until I rinse it off.
It rinses out cleanly with no residue and my hair feels soft and smooth. Over time I have noticed less frizziness.
My hair was not really damaged to begin with so I guess the results aren't as dramatic as someone with damaged hair, but I do like this to maintain my hair's healthy condition.
The only gripe about this is the packaging. You press down one side of the top and the other side pops up with a small opening. Because the conditioner is so thick it can get more difficult to squeeze the product out as the product empties. And because the lid is so small it's difficult to keep the bottle store upside down.
If it just had a bigger opening that would be great.
This is a pricey product but I had heard great things about so I wanted to give it a go, and I am not disappointed!
MOROCCANOIL
MOROCCANOIL Moisture Repair Shampoo 250ml
$35.95

Good cleanse

I only need a small amount and this lathers so well and rinses off cleanly with no residue.
I was a little concerned if this would suit my oily scalp, but it cleans so well without stripping my scalp, and doesn't make my scalp oily at all.
It feels gentle but works so efficiently.
The scent is lovely, not overpowering and doesn't linger.
The packaging is great, I love how the colour distinguishes it from the conditioner so well.
The flip top lid is great, the consistency of this js much runnier than the conditioner so I have no trouble getting this out.
Very pricey, but a nice everyday luxury!

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