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Moroccanoil's story began when co-founder Carmen Tal was traveling in Israel. She had her hair coloured, but the process left her hair badly damaged. A friend took Tal to a salon, where Tal experienced a restorative hair oil treatment for the first time. Tal loved the transformation of her hair from damaged, dry, and lifeless to shiny, smooth, and manageable.

Inspired by the results, Tal set out to research the unique benefits of various oils on the hair. At the time, oil was not a popular ingredient in hair treatments, but Tal and her husband teamed up with a group of visionaries to perfect an amazing formula: Moroccanoil.

Moroccanoil contains a proprietary blend of argan oil that is rich in vitamins A, E, and F (omega-6) to improve elasticity and provide powerful antioxidant protection. The one-of-a-kind hair treatment also contains UV protectors and phenols to shield against environmental stressors.

Moroccanoil’s argan oil is processed under the strict guidelines of the Fair Trade Program, which provides substantial socioeconomic support to thousands of families in the Souss-Massa region of Morocco. Revenues from this project provide income to families and help improve the working conditions of rural women. The money is also used for reading, writing, and management classes, as well as for modern infrastructure and technology that facilitate harvesting and ensure long-term management of the argan forest.


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Recent reviews on MOROCCANOIL products

MOROCCANOIL Original Oil Treatment 100mlMOROCCANOIL Original Oil Treatment 100ml
MOROCCANOIL
MOROCCANOIL Original Oil Treatment 100ml
$63.95

I wanted to love this cult favourite but I just couldn't

The smell was incredible but it was far too greasy for my hair. However, fairly good value for money as a little goes a long way. It might work for more thick hair but for my thin hair, it just made it feel a little too heavy.
MOROCCANOIL Moisture Repair Conditioner 250mlMOROCCANOIL Moisture Repair Conditioner 250ml
MOROCCANOIL
MOROCCANOIL Moisture Repair Conditioner 250ml
$37.95

Soft hair

This is a lovely rich conditioner, it has the same scent as the Moroccanoil treatment oil.
I like the thick consistency, it stays in my hair until I rinse it off.
It rinses out cleanly with no residue and my hair feels soft and smooth. Over time I have noticed less frizziness.
My hair was not really damaged to begin with so I guess the results aren't as dramatic as someone with d...

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