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Unlike other accreditors, Choose Cruelty Free (CCF) is 100% Australian, CCF is known throughout the cosmetics industry for its stringent standards and we’re proud to offer tons of CCF-approved products on our site! CCF is an independent, non-profit organisation aimed at helping Australian consumers find cruelty-free products. Their logo helps customers decide quickly if a product meets their personal definition of 'cruelty-free'. Choosing CCF products is a great way to support the fair treatment of animals without sacrificing your love of beauty products. In this section, you’ll find great brands producing all your favourites: foundations, toners, BB cream, lip balm, makeup, facial scrubs and much more. Make the switch to cruelty-free cosmetics today by Choosing Cruelty Free. You’ll notice the difference, not just in quality but in your overall satisfaction too.

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Recent reviews on PETA Accredited products

KEVIN.MURPHY Plumping.Rinse KEVIN.MURPHY Plumping.Rinse
KEVIN.MURPHY
KEVIN.MURPHY Plumping.Rinse
$44.95

go to conditioner at the moment

I am personally a huge fan of Kevin Murphy so I am not to sure if this makes me love this conditioner even more but I have quite fine hair and have suffered with this all my life and finding a conditioner that is not heavy but still offers that repairing aspect can be really hard. I love this conditioner because of the smell, how silky it makes my hair feel, it does not leave my hair frizzy if I let it dry naturally like some volumising conditioners do and you only need a small amount. This conditioner is really worth it and is my go to product!
KEVIN.MURPHY Angel.RinseKEVIN.MURPHY Angel.Rinse
KEVIN.MURPHY
KEVIN.MURPHY Angel.Rinse
$40.95

I woke up like dis

I have blonde, thick, and curly hair - which, you would think, doesn't fit the brief for this product. After a recent trip to the salon, my hairdresser swore by this wash and rinse duo, and I must admit I was really sceptical. Now, it's become a staple in my household, as it creates lift in the roots, but doesn't leave any kind of residue or weigh the hair down with product. My locks feel so incredibly soft and hydrated, and the colour is seriously vibrant - a much needed pick me up. It smells amazing - like musk sticks! And as it's concentrated, you don't use as much product, which is a huge plus for thick hair.
KEVIN.MURPHY Angel.WashKEVIN.MURPHY Angel.Wash
KEVIN.MURPHY
KEVIN.MURPHY Angel.Wash
$39.95

I woke up like dis

I have blonde, thick, and curly hair - which, you would think, doesn't fit the brief for this product. After a recent trip to the salon, my hairdresser swore by this wash and rinse duo, and I must admit I was really sceptical. Now, it's become a staple in my household, as it creates lift in the roots, but doesn't leave any kind of residue or weigh the hair down with product. My locks feel so incredibly soft and hydrated, and the colour is seriously vibrant - a much needed pick me up. It smells amazing - like musk sticks! And as it's concentrated, you don't use as much product, which is a huge plus for thick hair.
KEVIN.MURPHY Maxi.WashKEVIN.MURPHY Maxi.Wash
KEVIN.MURPHY
KEVIN.MURPHY Maxi.Wash
$39.95

Rehab For Your Hair

I initially tried the Maxi Wash at my local salon, and loved the idea of a shampoo that gives your hair the kind of rehab it really needs. The kind you wish you could use to curve your eating addiction.

It wasn't until I purchased, and used it several times as a shampoo, that I ventured onto the Kevin Murphy website to get the most out of my products. What I learned, is that this is a pre-wash wash! My god, I've been using it incorrectly this whole time and wondering why it was leaving my sclap a little less hydrated.

Here's the skinny, completely wet your hair with warm water, and then grab a 20 cent piece size amount of product and rub it in your hands. Then, use the flat of your palms to run it over the top of your hair that runs along the scalp. Massage it softly with your fingers, ensuring you go under the top of the hair onto the scalp.
Grab a hot towel (I create mine by running a hand towel under hot water and ringing it out. Make sure you don't burn yourself!) and then place the hot towel over your head, pressing down softly so the steam can help the product seep through the top of the hair onto the scalp. I usually leave this for a minute or so. You want it to be used as an exfoliant for the scalp to rid it of product build up. Then, a slight massage again, and a rinse. Make sure you rinse it out completely. Follow with your shampoo and conditioner. Game changer.

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