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Paula Kent co-founded Redken Laboratories in 1960. As a young actress in the late 1950s, when hair was highly bleached and teased, Paula was challenged with baby fine hair and sensitive skin. On set in Hollywood, she constantly experienced allergic reactions to the products used by hairdressers and makeup artists. She visited dermatologists and hairdressers to find a solution, but no one could explain to her the science behind the products.

 

In a moment of inspiration, Paula realized that she could help millions of other people who needed gentle, high-performance products – and that professional hairdressers needed to know the chemistry of hair and skin, product ingredients and their relationship to beautiful, healthy hair.

 

Using $3,000 she earned from appearing in a beer commercial, Paula Kent and her hairdresser, Jheri Redding (forming the name "REDKEN") started Redken with three products and an intensive education program for hairdressers. The formulas were developed based on three principles:

 

  • Protein technology (since hair is composed primarily of protein)

  • An acidic pH of 4.5-5.5, complementing the natural pH of the hair and skin

  • Products recommended exclusively by licensed cosmetologists in professional salons

 

With this, Paula Kent revolutionized the professional haircare industry for both stylists and clients. Her pioneering spirit is cherished and she leaves behind a legacy that sustains the brand today.

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94 products found.

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Redken All Soft Conditioner for Dry, Brittle Hair

$27.95

$27.95

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5 of 2 reviews

Redken Extreme – Hair Strengthening Conditioner

$27.95

$27.95

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5 of 1 reviews

Redken Extreme – Hair Strengthening Shampoo

$27.95

$27.95

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5 of 1 reviews

Redken All Soft Shampoo for Dry Hair

$27.95

$27.95

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5 of 2 reviews

Redken Extreme Anti-Snap –Leave-in treatment for damaged hair

$32.95

$32.95

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Redken Extreme Megamask

$39.95

$39.95

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Redken Dandruff Control Shampoo

$31.50

$31.50

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Redken Color Extend Magnetics Sulfate-Free Shampoo

$27.95

$27.95

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Redken All Soft Megamask

$39.95

$39.95

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Redken Color Extend Conditioner

$27.95

$27.95

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Redken Frizz Dismiss – Conditioner for Humidity Protection & Smoothing

$27.95

$27.95

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Redken ONE UNITED ALL-IN-ONE MULTI-BENEFIT TREATMENT

$38.95

$38.95

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Redken Pillow Proof Blow Dry Express Primer With Heat Protection

$34.95

$34.95

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5 of 1 reviews

Redken Frizz Dismiss – Sulfate-Free Shampoo for Humidity Protection & Smoothing

$27.95

$27.95

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Redken Extreme CAT Protein Reconstructing Hair Treatment Spray

$32.95

$32.95

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Redken All Soft Argan-6 multi-care oil

$32.95

$32.95

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Redken Hot Sets 22 Thermal Setting Mist

$35.95

$35.95

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Redken Blonde Idol Sulfate-Free Shampoo

$27.95

$27.95

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Redken Extreme Length Sealer – Split end sealer hair treatment

$32.95

$32.95

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Showing 20 products of 94.

Recent reviews on Redken products

Redken
Redken Heat Design 09 Thermal Shaping Blow-Dry Gel
$35.95

An invisible protective coat for your hair

My hair is long, dark, dry, previously damaged and on its slow journey to recovery. Blow drying and heat stylers are my hair's nemesis and I try to avoid them. However there are times that the hair needs some styling and this product is great on my hair. It puts a shield and I can definitely feel it doing a great job. My hair doesn't feel affected by the heat styling with a thin layer of this gel.
Redken
Redken Pillow Proof Blow Dry Express Primer With Heat Protection
$34.95

Time saving!

I have long hair and lots of it (thin strands, but thick due to amount) and blow drying my hair usually takes me so long my arms hurt! I am so surprised that this product works, I was simply looking for a heat protectant but this really does speed up the time taken to dry my hair! Smells a bit odd when first sprayed but it doesn't linger. My hair doesn't feel weighed down and lasts the same amount between washes as usual (3-4 days). Would definitely recommend to everyone, especially if you want to save time drying your hair.
Redken
Redken All Soft Conditioner for Dry, Brittle Hair
$27.95

Love

Love this conditioner and have been going back to it for years now. Always leaves my frizzy hair smooth and manageable. Definitely recommend the All Soft range.

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